Cleaning Company Website Design Project

Jackie’s Home Services - Bluffton, SC

A mockup of a laptop and mobile phone with Jackie's Home Services cleaning company website design.

About The Project

Industry: Cleaning Company
Location: Bluffton, SC
Package: Managed Website Solution (Custom Build + Ongoing Support)

Where We Started

Jackie came to me with a common frustration: her business had grown, but her website was holding her back. She had moved to a new platform with a previous designer, only to find the new site was complicated, outdated, and left her feeling stuck with no strategic partner to turn to. She was ready to return to Squarespace and needed a confident digital home that truly reflected her successful, growing service business.

The before and after for Jackie's Home Services cleaning website design project.

Our Strategic Solution: Clarity, Credibility, and Conversion

We focused on building a multi-page, strategic Squarespace website that was both beautiful and highly functional. We built a confident online home that would save her time and generate qualified, high-value leads.

  • A Solid Foundation: We created a comprehensive multi-page structure to clearly showcase all of her services and set the stage for future growth.

  • Building Connection: We designed a strategic "About" page and placed testimonials throughout the site to build connection and immediately establish trust and credibility with her visitors.

  • Streamlining Conversions: We added customized contact forms to ask the appropriate questions upfront. This streamlines the conversion process and ensures she has all the necessary information for a productive call with a potential lead.

  • Local SEO Boost: We leveraged local SEO best practices to ensure the site was set up correctly from the start, helping her rank higher and reach her local target market.

The Results

Jackie now has a website that works for her, positioning her as the trusted expert in her community.

  • Clarity and Confidence: She's confident sharing her website again, knowing it accurately reflects her business's quality and vision.

  • Qualified Leads: The customized contact forms help to pre-qualify leads, leading to more productive and efficient discovery calls.

  • A Pro Look: The site successfully conveys the professionalism and trustworthiness she wanted, helping visitors feel they are in good hands.

It has been an absolute pleasure collaborating with Susana. I am thoroughly impressed with the results and sincerely appreciate her professionalism, expertise, and support throughout every stage of the process. For anyone seeking to enhance their website and online presence, I highly recommend YStategize as a trusted and capable partner.
— Jackie (Owner of Jackie's Home Services, Bluffton, SC)
From Jackie
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A Partner for Long-Term Growth

Jackie chose the Managed Website Solution not because Squarespace is complicated, but because she recognized the value of efficiency.

This means she has a trusted partner who understands her business and is always available to support her with ongoing updates, maintenance, and strategic additions as her services expand and evolve. It’s the ultimate hands-off, long-term support that lets a smart business owner focus entirely on her clients.

 Jackie’s New Local Cleaning Company Website

 
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